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Matt Magee, VP of Digital Strategy at PJA Advertising + Marketing shares his first hand experiences with Agile Marketing and explores the dynamics of using agile in an agency environment.  He talks with Frank and John about:

  • What kinds of agency projects are best suited for agile marketing?
  • Are creatives more or less able to be agile?
  • What types of clients are better suited to run agile marketing projects?

Check out all of our Marketing Agility podcasts on iTunes.